Your inner child is calling and wants you to be good to yourself. Now is the time to plan and build your pool! Swim-Mor Pools & Spas has been Southern and Central New Jersey’s premier custom in-ground swimming pool and hot tub supplier since 1967. With three convenient locations in Mt. Ephraim, Northfield, and Englishtown Swim-Mor Pools and Spas has been family owned and operated for 45 years and we know that when you are ready to make the investment in your home the pool construction must be affordable and has to meet each person’s unique needs by reflecting individual personality and style.